The cocoa snorting trend has made its way from Europe to the US, where one company has just released their new “Coco Loko” powder.
An Orlando-based company has just released a snortable chocolate compound called “Coco Loko” that is being marketed as a drug-free high, reports The Washington Post.
This new product is just the latest development in a larger trend, which began in Europe, of snorting cocoa powder. The trend started in up-scale, experimental restaurants, where chefs were experimenting with new ways to derive pleasure from foods.
These chefs soon discovered that snorting the powder caused a large rush of endorphins as well as a great deal of energy. In addition, the cocoa releases magnesium into your bloodstream, which relaxes your muscles.
Soon, people began designing compounds including other substances like mint in order to create a more sniffable powder. They also created a plastic canister designed to send the compound into your nostrils.
More on this very weird tread found HERE